|
|
Ideology in periodicals during 1968 Winter Olympic Games and 1968 Summer Olympic Games
Pokludová, Martina ; Bednařík, Petr (advisor) ; Cebe, Jan (referee)
This thesis captures the events of the X Olympic Winter Games 1968 and Games of the XIX Olympiad 1968 in context of historical background of political and social evolution in Czechoslovakia from perspective of their that time's presentation manner in the period printed media. It describes basic ideology principles focusing on socialism and communism, 1968 historical context in Czechoslovakia focusing on Warsaw Pact military invasion of the land in August that year, also start and origins of the Olympic movement. The second part of this thesis deals with both 1968 Olympic Games from perspective of the czechoslovakian attendance and brings main related topics turned up in the period periodicals closer. The analysis itself refers to two journals with big social overlap and sport and political theme - they are Československý sport and Rudé právo. The analysis has tried to pointed out the ideological elements in the media contents of the journals which features the Olympic Games, also the Olympic movement thoughts or local political situation. The analysis has further brought summary of how much the journals reported about the 1968 Olympic Games closer, if so and how this kind of media reflection in case of the 1968 Winter Olympics in France and the 1968 Summer Olympics in Mexico differs from each other...
|
|
|
The gender (does not) matter(s): female and male biathletes in the Czech media
Březinová, Veronika ; Němcová Tejkalová, Alice (advisor) ; Chladová, Marta (referee)
The thesis analyzes the media presentation of male and female biathletes in the Czech media, specifically in two newspapers and their online versions. The research focuses on three major biathlon events (Olympic Games, World Cup in Nové Město na Moravě and World Championships), which took place between the years 2014 and 2015. The theoretical part briefly defines terms as sports in the media, gender, process of representation, stereotyping or history and the present of biathlon. The most important chapters in gender studies are feminist studies and their criticism, unwritten rules of gender stereotyping or men and masculinity. This paper also pays attention to chosen methodology - qualitative research and framing analysis. The analytic part of the thesis describes particular frames, which appear in analysed articles. This work is also based on the analysis of visual part of media - photographs. Individual chapters also map dominant frames - sport-reportage frame, frame of heroism, frame of humanity, frame of privacy, and frames of femininity and masculinity. For the purpose of the thesis, the signs, which are attributed to male and female athletes, are assessed too. At the end of the thesis, the author evaluates the conclusions from the research and also adds information about the media...
|
|
| |
|
|
The Olympic Games - phenomenon of tourism
Grynovetská, Valeriya ; Vaško, Martin (advisor) ; Valentová, Jana (referee)
The idea of staging the Olympic Games is getting into many cities all over the world. In recent years the idea has also got into the quite small country from the middle of Europe -- the Czech Republic. And that is why the right time is coming, in order that citizens of this country could find out advantages and disadvantages that are brought by this event of grandiose extents. The aim of this bachelor thesis is objective assessment and analysis of the whole period influenced by staging of the Summer Olympic and Paralympic Games and presentation of this complex analysis to the public. For the achievement of this aim there are used especially facts and experiences from the previous Summer Olympic Games starting with the year 2000.
|
guest ::
